'Ayurveda is a system of medicine with historical roots in Indian methods and believes.'
For Ayurveda Nordic we did a brand renewal. The limitations were that we a) could not change the typeface, and b) had to work with one typeface only. ―A fun challenge.
On top of the brand renewal we produced a set of imagery for marketing purposes.
Brief: We want to establish ourselves as the number one choice for Ayurvedic products in Scandinavia. We want to polish and modernize our brand but emphasize our roots.
Client: Ayurveda Nordic